The Wrinkle Cream Debate Continues
By: JAN WILSON

Considering the increased consumption of items such as anti aging products and wrinkle creams, it is logical to examine exactly who is using these formulas. The answer may shock you. Despite the logical thought process that these products are being consumed by only women over 40, their popularity is much more wide spread than that. In fact, in many surveys both men and women are using these products at ages as young as {{1821}}} years old. So this begs the question, what is the right age to start protecting your skin?
Surprisingly enough there is much debate as far as when to start. Many skin professionals believe that the only necessary steps to take when you are young are to use a moisturizer that contains SPF. The argument being made is that the more potent wrinkle reducing products are simply too harsh for younger skin as well as the fact that it is simply not necessary. In fact, many feel that when young people are using these products they have simply been sold something. Perhaps advertising has gotten to them, or a specific sales representative has recommended something that they don’t need. Regardless, everyone agrees that the best way to maintain youthful skin is to take a proactive approach.
So if being proactive is the best policy, why is there so much discussion? The answer is simple; many specialists feel that the skin care market is being exploited by so many wrinkle cream companies, when there are natural remedies available. Why should a teenager spend money on a medical grade solution, when proper nutrition and protection from the UV rays is so much less expensive? The truth is that everyone’s skin is different. And even an 20 year old can have already damaged their skin to a degree that will require a procedure later on in life. In fact most of the damage that people do to their skin is done during their younger years. So why not start the process of healing fairly early on?
As long as the customer understands which products they are getting involved with, and what specific signs of aging they treat, there will be no problem starting a skin treatment routine. There are many natural products available, that simply enhance the production of collagen treating the damage already done and insuring the skin’s ability to protect against future damage. All specialists agree that a better eductation of the potential damage that we can do to out skin is a good thing. Does that mean that this education should not be shared with our young people? Of course not. The concern voiced from skin care specialists is not simply don’t use products, it is simply be cautious.
So what is the premier way to protect your self from being fooled by marketing ploys or products that simply don’t work? The answer is rather obvious. Do your homework. Do not take just anyone’s opinion. Take the time to look at the ingredients a product contains and inspect the manufacturer. At a time with so much information readily available on the net, there is zero reason to not access it. Especially, when it comes to something as essential as your skin. It is one thing that you can not hide. You are stuck with the face you have, so take the time to research and defend it.
Many consumer sites and products are available, and should be read to their full extent. Consumer reviews and clinical studies are also great research tools. Take the patience to review as many as possible, keeping in mind that many may have comprimized opinions. Duplicate content and text should send you a warning signal. And use your instincts, if something doesn’t seem right, it probably isn’t.
So while there is not correct answer as to when exactly is the right time to start using anti aging products, there is always a time to start protecting your skin and taking preventative measures for the future. Research your skin type, and potential problem areas. Take your time to inform yourself about solutions available to help your specific needs, and if you deem it so, buy them. The crucial thing to rememberis when it comes to your beauty, how you feel about yourself, is paramount.


Jan is a skin care product reviewer and contributing editor for the best wrinkle creams sites.

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